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Inside the Strategy - Why Every Advisor Should Be a Copywriter

by The Seven Team

Over the last decade of working across marketing teams, product teams, sales teams, our team has seen good marketing, bad marketing, marketing that made us nauseous. But, what we’ve found working across hundreds of projects is that copywriting, which often takes a back seat to its cousin (the creative), is easily the most important aspect of any good marketing. We break it down in our latest episode of Inside the Strategy.

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